What is augmented Reality?
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Augmented Reality (AR) is a technology that combines virtual objects created by computers with real-world environments in real time. It improves how users perceive and interact with the physical world by adding virtual elements like 3D models, videos, graphics, or text onto the real-world environment. AR can be used on different devices, including smartphones, tablets, smart glasses, or headsets. It enables users to engage with virtual content while remaining aware of and connected to their physical surroundings. AR finds applications in various industries, such as gaming, education, entertainment, healthcare, retail, and more.
What is virtual Reality?
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Virtual Reality (VR) technology utilizes computer-generated simulation to provide users a lifelike and captivating experience. It is achieved by wearing a head-mounted display (HMD) that monitors the user's movements and presents virtual environments or objects directly to their field of vision. Users can actively explore these simulated environments by incorporating sound and touch feedback. VR finds applications in gaming, education, training, healthcare, and entertainment.
How AR App Development Services Can Benefit Your Business?
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AR involves using a mobile app to overlay a virtual image of a product or entity onto a physical area or body. It allows customers to try the product in real time without purchasing it. Businesses can leverage AR to provide customers with an augmented demonstration of their product in its intended physical space, helping to justify and validate their value propositions. AR services are revolutionizing the business landscape by offering customers an immediate, immersive experience of the product's appearance and feel. It speeds up the buying process and enhances customer loyalty to your brand.
How VR App Development Services Can Benefit Your Business?
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VR can be seen as a virtual representation or simulation of the real world with minimal aspects of Reality. By blurring the lines between the real and virtual realms, VR allows businesses to understand better, generate and analyze their products to avoid complications after production. Additionally, it enables businesses to conduct remote meetings, interviews, and virtual product launches, all within discreet virtual stores, which helps them maintain a competitive edge. By providing the means to virtually create almost any fictional or real environment or object for functional or demonstrative purposes, VR has empowered businesses to transform into cutting-edge, customer-centric, and forward-thinking enterprises.
What is the difference between Augmented Reality and Virtual Reality (AR & VR) App Development?
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Augmented Reality, as the name implies, enhances real-world environments by adding virtual elements and markers using a mobile app. AR provides a mixed virtual and real experience, allowing viewers to see an environment that could exist with certain elements or products. For instance, a digital marketplace website can overlay a furniture item onto a specific space, giving users an idea of its suitability. On the other hand, Virtual Reality (VR) offers viewers a completely virtual experience that may not be physically possible at that moment. An example of VR is a virtual tour of a distant museum in a classroom. Unlike AR, VR typically requires special equipment like VR glasses or headsets, while AR only needs a dedicated mobile app.
Which programming languages and tools do you use to develop AR & VR-based apps?
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When it comes to AR & VR development, the first step is to choose a game engine. The two main choices preferred by developers are Unreal and Unity. Both engines are capable, but the decision depends on the specific needs of the business and project. Unity is primarily based on the C# programming language, making it suitable for desktop, mobile, and AR & VR applications.
On the other hand, Unreal utilizes C++, which has slightly less consistent syntax than C#. C++ is statically typed, meaning the code must be checked via Unity before starting, ensuring any mistakes are detected and corrected seamlessly. It makes C# a more user-friendly option to work with.